Gap 1969 Denim StudioAfter the success of the holiday pop-up, Gap asked us to lend a hand with their Fall campaign for 1969. From a week-long trip to the 1969 denim studio in Downtown LA, we produced nearly thirty short films, thousands of photos, and more— the building blocks for Gap's first global campaign, and an exciting move towards storytelling for a brand known for iconic celebrity-driven TV spots.

Gap 1969 Denim StudioAfter the success of the holiday pop-up, Gap asked us to lend a hand with their Fall campaign for 1969. From a week-long trip to the 1969 denim studio in Downtown LA, we produced nearly thirty short films, thousands of photos, and more— the building blocks for Gap's first global campaign, and an exciting move towards storytelling for a brand known for iconic celebrity-driven TV spots.

Gap 1969 Denim StudioAfter the success of the holiday pop-up, Gap asked us to lend a hand with their Fall campaign for 1969. From a week-long trip to the 1969 denim studio in Downtown LA, we produced nearly thirty short films, thousands of photos, and more— the building blocks for Gap's first global campaign, and an exciting move towards storytelling for a brand known for iconic celebrity-driven TV spots.